Plan B Job Search Strategies – Radio Interview

In November I was interviewed by Chicke Fitzgerald on Transition Solutionz blog talk radio.  I discussed identifying your personal brand, playing to your strengths and the power of networking in the job search process. Check out the archived interview online http://www.blogtalkradio.com/resumelive/2009/11/10/transition-solutionz-series

Transition Solutionz has a theory. They believe that being in career transition is not a “lesser state of being”.  In fact, they love the term “on sabbatical”. This show is for those that are unemployed, under-employed, self-employed and needing encouragement and those that may still be employed but looking for a change. It is time to reinvent yourself, to toot your own horn and to learn to focus on what you love and how to leave your legacy. Truly, the money will follow. I applaud Transition Solutionz for their empowered approach to career transition!

Find Your Passion and Play to Your Strengths

A recurring bit of career advice from the women with whom I conducted interviews across the globe was to find your passion. It sounds simple but I am shocked at how few people are actually in tune with their personal passions. I’m not talking about romance but I’m asking you to consider what motivates and inspires you on a regular basis and how you can incorporate that into your career.

In his book, The One Thing You Need to Know About Great Managing, Leading and Sustained Individual Success, Marcus Buckingham shared a statistic:

“Only twenty percent of people report that they are in a role where they have the chance to do what they do best every day, and that the rest of the world feels like their strengths are not being called upon every day.”

The operative word is role – the rest of the eighty percent are not mediocre or incompetent, they are just not in the right role. I challenge you to consider what gives you strength and discover your passion.

A small step in owning your strengths is to query the people in your circle of trust. Find friends, family members or colleagues whom you believe will give you authentic feedback. Ask them to share 5 things they believe you do well. It can be very empowering to see how others perceive your strengths.

Ultimately, you are in charge of what you believe you do well that actually gives you strength but this is a great point of departure on your personal strengths quest.

If you prefer a more structured approach, I recommend Now, Discover Your Strengths a book by Marcus Buckingham and Donald Clifton coupled with an online resource tool that will take you through a personalized strengths assessment.

It can be very liberating to focus on your strengths and not fixate on your weaknesses. After all, you are not broken – it’s possible you simply need to unlock your passion by discovering your strengths.

I’ll discuss my personal strengths journey with you soon to give you some step-by-step examples that you can test drive yourself.

Stacey Kannenberg, Cedar Valley Publishing

 

With 14 years in corporate America, Stacey made the decision to stay home and raise her family when she was pregnant with her first child. It was a life changing move. This suburban Wisconsin Mom was not a teacher by training but she went on to create Kindergarten and First Grade books now used in schools across the nation. Now, a successful author, publisher, motivator, consultant and Mom, Stacey is nationally renowned as an education expert. [Read more...]

How Do I Cultivate New Clients?

Q:  I recently graduated from massage and skin care school, I currently work in a spa and I have to give up 50% of what I earn. I think I am ready to go on my own. I am afraid of this step and have not much knowledge on how to go about it. How to get clients etc… I don’t have any money to open my own business but was offered a room to do massages and skincare in the school where I learned massage. It sounds good but how do I get clients in this economy? The spa is slow!

A:  Since you need to cultivate clients and build your network to be successful I suggest you utilize as many free resources as you can to build your brand and get the word out about your unique services. Facebook, LinkedIn, and Twitter would be great places to start as well as a referral system for current clients based on an incentive. For example, with every 2 new clients booked from the referral of a current customer, offer the original client a perk – perhaps a discount or free service. Let your satisfied clients be your best advocates for new business.

You should also consider your local Chamber of Commerce as they may have special networking events for new business owners and this can be a great way to build your clientele. Consider utilizing a free SCORE small business counselor in your community who can offer advice about your business plan, marketing and financing of your new business. Your local newspaper or radio station may be willing to feature you in a story – this is great free publicity.

Since opening your own shop may be financially out of reach at present, I suggest you strongly consider providing services at the room you were offered in the Massage and Skincare School to incrementally build your client base. You may also look for other practitioners in the salon field who can complement your services without being direct competition when the time comes for you to branch out into your own space. You might find someone to share rent, marketing costs, etc. The multi service co-op is a great business model that is proving to be very successful with first-time entrepreneurs.

Angela Jia Kim, Savor the Success

AngelaJiaKimAn accomplished concert pianist, Angela Jia Kim was about to step on stage when she developed an allergic reaction to a body lotion she applied just before her performance. A consummate professional, she played the concert with her game face on and later discovered that the culprit lotion contained no less than 55 ingredients, most of which were chemicals. Most people would have simply searched for a new lotion but most people are not Angela. Determined to create chemical and preservative-free skin care made from organic ingredients, Angela set up shop in her New York City kitchen and experimented with all natural elements. She created a skin cream so delicious it was like food for your skin. [Read more...]

Dr. Alma Bond, Author

Trading Psychoanalysis for Writing After a Wake-up Call

Alma-BondDr. Alma Bond had a 5th Avenue Manhattan psychoanalysis practice that she enjoyed for 37 years before she became full-time writer at age 68. Her career transition came as result of a tragedy that inspired her to pursue the one thing she had not made time in her life to do – write full-time. [Read more...]

Karen Vandergrift

Karen-Vendergrift-with-HorseSoon after college, Karen Vandergrift began a glamorous career in the hotel industry working 14 hour days and rubbing elbows with celebrities. Yet, she had a creative muscle that was not being massaged and yearned for balance in her life since she was burning out in a big way at a very young age. She left the hospitality industry in 1990 with no intention of ever returning. Never, say never… [Read more...]

What Interests You?

The next predictor in your personal self assessment is Interests. Knowing your interests can help you discover your passion and choose a career. Interests are the biggest predictors in career selection since we gravitate towards what we like.

One of my favorite assessment tools is the Strong Interest Inventory® (Strong) which measures career and leisure interests. Working with a Career Development Professional who is certified to administer and interpret your Strong assessment results can help give you clarity about how your interests impact your career choices.

The Strong tool breaks interests down into 6 categories:

Realistic – (Doers) People who have athletic or mechanical ability, prefer to work with objects, machines, tools, plants, or animals or to be outdoors

Investigative – (Thinkers) People who like to observe, learn, investigate, analyze, evaluate, or solve problems

Artistic – (Creators) People who have artistic, innovating or intuitional abilities, and like to work in unstructured situations using their imagination or creativity

Social – (Helpers) People who like to work with people – to inform, enlighten, help, train, develop or cure them, or are skilled with words

Enterprising – (Persuaders) People who like to work with people influencing, persuading or performing or leading or managing for organizational goals or for economic gain

Conventional – (Organizers) People who like to work with data, have clerical or numerical ability, carrying things out in detail or following through on other’s instructions

While assessments are not meant to give you all the answers and identify perfect career options, these tried-and-true career development industry tools can take you on a deeper guided self reflection than you might be able to do by yourself.

Emily and Jessica Leung are definitely interested in shoes (and what woman isn’t?) but they are committed to creating a product that solves the physical problems associated with wearing high heels. They discovered their passion when they developed a witty, stylish and sexy shoe line that builds confidence and empowers women while reflecting their wonder twin personalities.

Keep in mind that your interests may indeed lead to a career opportunity. Why not rediscover what really interests you and begin to look for, or develop, career opportunities in this arena.

Danielle Bobish, Curtain Up Events

Danielle-Bobish 09A Broadway actress, Danielle was tired of being a struggling artist and knew she wanted more out of life and her career. But what – and how? Dissecting her career on the stage helped Danielle quickly realize that her professional theater background was the perfect training for planning large events. “With any big event like a wedding, you’ll find the same key elements: costumes, lighting, set decoration, production and timing, and lots of details to coordinate. I thought – why not bring that same excitement and theatrical sensibility to non-Broadway events?” She is now the Owner and Creative Director of Curtain Up Events (CUE) and an excellent example of a woman who combined her passions, skills, and experiences and used them to transition into a new career. [Read more...]

What Do You Value?

Choosing the first few entries for the blog launch was a difficult task since I truly cherish each woman’s unique story. Heidi Roizin’s transition is indeed motivational for many women so it was a great place to begin. Heidi was motivated to lose weight which led to her profitable CD venture: SkinnySongs. She had a physical and a professional reinvention, and so can you. The first step in a career reinvention is to get quiet with your SELF and assess your values, interests, personality, and skills. Today we’ll focus on values. A thoughtful self reflection can help you determine your plan of action for a career transition. We all know people who are unhappy in their jobs. So take the time to thoughtfully consider what you value because research shows that values are the biggest predictor of career satisfaction.

We each value different things and there are no judgments about which are better or worse. You are in control over what you value as well as how you pursue new opportunities that match your passion.

Some people value variety in the workplace, autonomy, security, prestige, or flexibility – the options are endless. Think about what motivates you and why.

  • What are your peak experiences?
  • How do you spend discretionary money?
  • Whom do you admire?
  • What reasons have driven your past decisions?

Being aware of what we value in our lives is important because a career choice that is in-line with our core beliefs and values is more likely to be a lasting and positive choice.

Here is a list to get you started thinking about what you value – remember the list is endless:

  • Variety
  • Structure
  • Money
  • Stability
  • Security
  • Travel
  • Teamwork
  • Independence
  • Education
  • Excitement
  • Leadership
  • Family

Take the time to consider your top 5 values based on what you want in your life now. Values change as we progress through life so what you value now may be completely different from a career you had in the past.

I encourage you to maintain a personal career journal where you can start to map out your values and take additional notes as I guide you on your unique career development journey. You will begin to connect the dots and see a clearer picture of what is important to you so you can pursue a career path that’s right for you.